{"id":1031,"date":"2026-09-23T00:26:39","date_gmt":"2026-09-22T17:26:39","guid":{"rendered":"https:\/\/brandgineer.co\/?p=1031"},"modified":"2026-09-23T00:26:40","modified_gmt":"2026-09-22T17:26:40","slug":"huong-dan-cach-thuong-hieu-viet-duoc-trich-dan-chatgpt-gemini","status":"publish","type":"post","link":"https:\/\/brandgineer.co\/vi\/guide-how-to-get-cited-in-ai-for-vietnamese-brands\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn c\u00e1ch \u0111\u1ec3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t Nam \u0111\u01b0\u1ee3c ChatGPT v\u00e0 Gemini tr\u00edch d\u1eabn"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>\u0110\u1ec3 \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn b\u1edfi c\u00e1c model AI nh\u01b0 ChatGPT ho\u1eb7c ChatGPT, th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i \u00e1p d\u1ee5ng <a href=\"https:\/\/brandgineer.co\/vi\/three-gates-to-getting-cited-in-ai\/\">Ba b\u01b0\u1edbc \u0111\u1ec3 \u0111\u01b0\u1ee3c AI tr\u00edch d\u1eabn<\/a>. B\u00e0i n\u00e0y tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi ti\u1ebfp theo v\u00e0 c\u1ee5 th\u1ec3 h\u01a1n: \u0111i\u1ec1u g\u00ec thay \u0111\u1ed5i khi truy v\u1ea5n \u0111\u01b0\u1ee3c \u0111\u1eb7t b\u1eb1ng ti\u1ebfng Vi\u1ec7t, v\u00e0 khi th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n c\u00f3 \u00edt n\u1ed9i dung b\u1ea3n \u0111\u1ecba.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e2u tr\u1ea3 l\u1eddi ng\u1eafn: ng\u00f4n ng\u1eef truy v\u1ea5n l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u00f2n b\u1ea9y m\u1ea1nh nh\u1ea5t quy\u1ebft \u0111\u1ecbnh th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c AI \u0111\u1ec1 xu\u1ea5t, v\u00e0 n\u00f3 nghi\u00eang v\u1ec1 ph\u00eda th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i \u0111\u1ecba. Nh\u01b0ng l\u1ee3i th\u1ebf \u0111\u00f3 ch\u1ec9 hi\u1ec7n th\u1ef1c h\u00f3a tr\u00ean m\u1ed9t s\u1ed1 engine, v\u00e0 b\u1ecb v\u00f4 hi\u1ec7u \u1edf engine kh\u00e1c v\u00ec l\u00fd do k\u1ef9 thu\u1eadt \u00edt ng\u01b0\u1eddi bi\u1ebft.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Nh\u1eefng \u0111i\u1ec3m ch\u00ednh c\u1ea7n nh\u1edb<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chuy\u1ec3n t\u1eeb truy v\u1ea5n ti\u1ebfng Anh sang ng\u00f4n ng\u1eef b\u1ea3n \u0111\u1ecba l\u00e0m t\u0103ng recommendation share th\u00eam <a href=\"https:\/\/arxiv.org\/abs\/2606.23165\" data-type=\"link\" data-id=\"https:\/\/arxiv.org\/abs\/2606.23165\" target=\"_blank\" rel=\"noopener\">0.80 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecba ph\u01b0\u01a1ng<\/a>, so v\u1edbi ch\u1ec9 0.15 v\u1edbi t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia. Kh\u00e1ch h\u00e0ng h\u1ecfi b\u1eb1ng ti\u1ebfng Vi\u1ec7t l\u00e0 l\u1ee3i th\u1ebf c\u1ea5u tr\u00fac c\u1ee7a b\u1ea1n.<\/li>\n\n\n\n<li>45% th\u01b0\u01a1ng hi\u1ec7u c\u00f3 ch\u00eanh l\u1ec7ch sentiment gi\u1eefa ng\u00f4n ng\u1eef nh\u00e0 v\u00e0 ti\u1ebfng Anh tr\u00ean 0.15. Doanh nghi\u1ec7p \u0111o AI visibility ch\u1ec9 b\u1eb1ng ti\u1ebfng Anh \u0111ang \u0111\u00e1nh gi\u00e1 th\u1ea5p ch\u00ednh m\u00ecnh \u1edf th\u1ecb tr\u01b0\u1eddng nh\u00e0.<\/li>\n\n\n\n<li>Tr\u00ean ChatGPT, l\u1ee3i th\u1ebf ng\u00f4n ng\u1eef c\u00f3 th\u1ec3 b\u1ecb v\u00f4 hi\u1ec7u \u1edf b\u01b0\u1edbc truy xu\u1ea5t: <a href=\"https:\/\/peec.ai\/blog\/chatgpt-searches-in-english-even-when-you-don-t\" data-type=\"link\" data-id=\"https:\/\/peec.ai\/blog\/chatgpt-searches-in-english-even-when-you-don-t\" target=\"_blank\" rel=\"noopener\">43% truy v\u1ea5n n\u1ec1n ch\u1ea1y b\u1eb1ng ti\u1ebfng Anh d\u00f9 prompt g\u1ed1c l\u00e0 ng\u00f4n ng\u1eef kh\u00e1c.<\/a><\/li>\n\n\n\n<li>Th\u1ecb tr\u01b0\u1eddng c\u00f3 web b\u1ea3n \u0111\u1ecba m\u1ecfng c\u00f3 t\u1ef7 l\u1ec7 AI tr\u00edch d\u1eabn t\u1eeb ch\u00ednh website th\u01b0\u01a1ng hi\u1ec7u cao h\u01a1n (kho\u1ea3ng 15% so v\u1edbi 12.5%), v\u00ec AI c\u00f3 \u00edt ngu\u1ed3n b\u00ean th\u1ee9 ba \u0111\u1ec3 \u0111\u1ecdc. Ti\u1ebfng Vi\u1ec7t thu\u1ed9c nh\u00f3m n\u00e0y.<\/li>\n\n\n\n<li>Ngu\u1ed3n d\u1eabn \u0111\u1ea7u mang t\u00ednh th\u1ecb tr\u01b0\u1eddng, kh\u00f4ng ph\u1ed5 qu\u00e1t. Wikipedia d\u1eabn \u0111\u1ea7u \u1edf 11 tr\u00ean 12 ng\u00f4n ng\u1eef, nh\u01b0ng t\u1ea1i Ba Lan c\u00e1c portal tuy\u1ec3n d\u1ee5ng v\u01b0\u1ee3t Wikipedia b\u1ea3n \u0111\u1ecba kho\u1ea3ng 2.1 l\u1ea7n.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"query-language-determines-which-brands-get-cited-in-ai\" class=\"wp-block-heading\">Ng\u00f4n ng\u1eef truy v\u1ea5n quy\u1ebft \u0111\u1ecbnh th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c AI \u0111\u1ec1 xu\u1ea5t<\/h2>\n\n\n\n<h3 id=\"gsbp-fd918f0\"><strong>\u0110\u00e2y l\u00e0 ph\u00e1t hi\u1ec7n c\u00f3 l\u1ee3i nh\u1ea5t cho th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t Nam v\u1ec1 v\u1ea5n \u0111\u1ec1 l\u00e0m sao \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c AI \u0111\u1ec1 xu\u1ea5t <\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ed9t nghi\u00ean c\u1ee9u c\u00f4ng b\u1ed1 th\u00e1ng 6\/2026 tr\u00ean arXiv \u0111\u00e3 truy v\u1ea5n ba grounded LLM (GPT-5.4, Gemini 3.1 Pro v\u00e0 Perplexity Sonar Pro) v\u1ec1 66 th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c 11 th\u1ecb tr\u01b0\u1eddng, b\u1eb1ng 12 ng\u00f4n ng\u1eef thu\u1ed9c b\u1ed1n h\u1ec7 ng\u00f4n ng\u1eef, t\u1ea1o ra 35.640 ph\u1ea3n h\u1ed3i.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ph\u00e1t hi\u1ec7n ch\u00ednh: <strong>ng\u00f4n ng\u1eef truy v\u1ea5n l\u00e0m thay \u0111\u1ed5i th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t nhi\u1ec1u h\u01a1n h\u1eb3n so v\u1edbi vi\u1ec7c thay \u0111\u1ed5i c\u00e1ch m\u00f4 t\u1ea3 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3.<\/strong> C\u1ee5 th\u1ec3, chuy\u1ec3n t\u1eeb truy v\u1ea5n ti\u1ebfng Anh sang ng\u00f4n ng\u1eef b\u1ea3n \u0111\u1ecba c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u l\u00e0m t\u0103ng recommendation share th\u00eam 0.80 v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecba ph\u01b0\u01a1ng, nh\u01b0ng ch\u1ec9 0.15 v\u1edbi c\u00e1c t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u1ecbch sang ng\u00f4n ng\u1eef kinh doanh: <strong>khi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n h\u1ecfi b\u1eb1ng ti\u1ebfng Vi\u1ec7t, c\u1ea5u tr\u00fac c\u1ee7a h\u1ec7 th\u1ed1ng \u0111ang nghi\u00eang v\u1ec1 ph\u00eda b\u1ea1n ch\u1ee9 kh\u00f4ng ph\u1ea3i v\u1ec1 ph\u00eda c\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf.<\/strong> \u0110\u00e2y l\u00e0 l\u1ee3i th\u1ebf c\u1ea5u tr\u00fac m\u00e0 th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i \u0111\u1ecba c\u00f3 s\u1eb5n v\u00e0 th\u01b0\u1eddng kh\u00f4ng khai th\u00e1c.<\/p>\n\n\n\n<h3 id=\"one-consequence-for-measurement\" class=\"wp-block-heading\"><strong>M\u1ed9t h\u1ec7 qu\u1ea3 cho vi\u1ec7c \u0111o l\u01b0\u1eddng<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f9ng nghi\u00ean c\u1ee9u ghi nh\u1eadn 45% trong s\u1ed1 65 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 ch\u00eanh l\u1ec7ch sentiment gi\u1eefa ng\u00f4n ng\u1eef nh\u00e0 v\u00e0 ti\u1ebfng Anh tr\u00ean 0.15, v\u1edbi m\u1ee9c ch\u00eanh trung b\u00ecnh 0.171. Ngh\u0129a l\u00e0 doanh nghi\u1ec7p theo d\u00f5i AI visibility ch\u1ec9 b\u1eb1ng ti\u1ebfng Anh \u0111ang nh\u00ecn v\u00e0o m\u1ed9t b\u1ee9c tranh sai l\u1ec7ch, v\u00e0 sai l\u1ec7ch \u0111\u00f3 t\u1eadp trung \u0111\u00fang v\u00e0o ph\u1ea7n visibility c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i \u0111\u1ecba.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu b\u1ea1n \u0111ang \u0111o AI visibility b\u1eb1ng t\u1eadp prompt ti\u1ebfng Anh, b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng \u0111ang \u0111\u00e1nh gi\u00e1 th\u1ea5p ch\u00ednh m\u00ecnh.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"why-the-language-advantage-disappears-on-chatgpt\" class=\"wp-block-heading\">V\u00ec sao l\u1ee3i th\u1ebf ng\u00f4n ng\u1eef bi\u1ebfn m\u1ea5t tr\u00ean ChatGPT<\/h2>\n\n\n\n<h3 id=\"the-language-advantage-above-is-real-but-it-only-materializes-if-your-vietnamese-sources-make-it-into-the-candidate-pool-on-chatgpt-there-is-a-technical-step-that-determines-ai-citations\" class=\"wp-block-heading\"><strong>L\u1ee3i th\u1ebf ng\u00f4n ng\u1eef \u1edf ph\u1ea7n tr\u00ean l\u00e0 th\u1eadt, nh\u01b0ng n\u00f3 ch\u1ec9 hi\u1ec7n th\u1ef1c h\u00f3a n\u1ebfu ngu\u1ed3n ti\u1ebfng Vi\u1ec7t c\u1ee7a b\u1ea1n l\u1ecdt \u0111\u01b0\u1ee3c v\u00e0o t\u1eadp \u1ee9ng vi\u00ean. Tr\u00ean ChatGPT, c\u00f3 m\u1ed9t b\u01b0\u1edbc k\u1ef9 thu\u1eadt quy\u1ebft \u0111\u1ecbnh th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c AI tr\u00edch d\u1eabn.<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nghi\u00ean c\u1ee9u c\u1ee7a Peec AI tr\u00ean 10 tri\u1ec7u prompt v\u00e0 20 tri\u1ec7u fan-out query ghi nh\u1eadn: <strong><a href=\"https:\/\/peec.ai\/blog\/chatgpt-searches-in-english-even-when-you-don-t\" data-type=\"link\" data-id=\"https:\/\/peec.ai\/blog\/chatgpt-searches-in-english-even-when-you-don-t\" target=\"_blank\" rel=\"noopener\">43% truy v\u1ea5n n\u1ec1n c\u1ee7a ChatGPT ch\u1ea1y b\u1eb1ng ti\u1ebfng Anh d\u00f9 prompt g\u1ed1c l\u00e0 ng\u00f4n ng\u1eef kh\u00e1c, v\u00e0 78% session kh\u00f4ng ph\u1ea3i ti\u1ebfng Anh c\u00f3 \u00edt nh\u1ea5t m\u1ed9t truy v\u1ea5n n\u1ec1n ti\u1ebfng Anh.<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00ed d\u1ee5 c\u1ee5 th\u1ec3 trong nghi\u00ean c\u1ee9u l\u00e0m r\u00f5 h\u1eadu qu\u1ea3: ng\u01b0\u1eddi d\u00f9ng Ba Lan h\u1ecfi v\u1ec1 s\u00e0n \u0111\u1ea5u gi\u00e1 n\u1ed9i \u0111\u1ecba. Fan-out query ti\u1ebfng Anh c\u1ee7a ChatGPT tr\u1ea3 v\u1ec1 eBay thay v\u00ec Allegro, n\u1ec1n t\u1ea3ng th\u1ed1ng tr\u1ecb th\u1ecb tr\u01b0\u1eddng Ba Lan. Allegro kh\u00f4ng thua v\u00ec n\u1ed9i dung k\u00e9m. Allegro thua v\u00ec ch\u01b0a t\u1eebng v\u00e0o t\u1eadp \u1ee9ng vi\u00ean \u0111\u1ec3 \u0111\u01b0\u1ee3c xem x\u00e9t.<\/p>\n\n\n\n<h3 id=\"two-stages-two-opposing-mechanisms-to-get-cited-in-ai\" class=\"wp-block-heading\"><strong>Hai giai \u0111o\u1ea1n, hai c\u01a1 ch\u1ebf ng\u01b0\u1ee3c chi\u1ec1u<\/strong> <strong>\u0111\u1ec3 \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn tr\u00ean AI<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110i\u1ec1u n\u00e0y gi\u1ea3i th\u00edch m\u1ed9t ngh\u1ecbch l\u00fd m\u00e0 nhi\u1ec1u ng\u01b0\u1eddi th\u1ea5y kh\u00f3 hi\u1ec3u: t\u1ea1i sao c\u00f3 nghi\u00ean c\u1ee9u n\u00f3i AI \u01b0u ti\u00ean n\u1ed9i dung c\u00f9ng ng\u00f4n ng\u1eef, l\u1ea1i c\u00f3 nghi\u00ean c\u1ee9u n\u00f3i AI thi\u00ean v\u1ecb ti\u1ebfng Anh<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u1ea3 hai \u0111\u1ec1u \u0111\u00fang, \u1edf hai giai \u0111o\u1ea1n kh\u00e1c nhau. \u1ede <strong>giai \u0111o\u1ea1n truy xu\u1ea5t<\/strong>C\u1ea3 hai \u0111\u1ec1u \u0111\u00fang, \u1edf hai giai \u0111o\u1ea1n kh\u00e1c nhau. \u1ede giai \u0111o\u1ea1n truy xu\u1ea5t, ChatGPT c\u00f3 th\u1ec3 d\u1ecbch truy v\u1ea5n sang ti\u1ebfng Anh, khi\u1ebfn ngu\u1ed3n ti\u1ebfng Vi\u1ec7t kh\u00f4ng v\u00e0o \u0111\u01b0\u1ee3c pool. \u1ede <strong>giai \u0111o\u1ea1n tr\u00edch d\u1eabn<\/strong>khi c\u00e1c ngu\u1ed3n \u0111\u00e3 \u1edf trong pool, h\u1ec7 th\u1ed1ng \u01b0u ti\u00ean ngu\u1ed3n c\u00f9ng ng\u00f4n ng\u1eef v\u1edbi truy v\u1ea5n. Ph\u00e2n t\u00edch 3.25 t\u1ef7 citation c\u1ee7a Profound x\u00e1c nh\u1eadn \u0111i\u1ec1u n\u00e0y: trong nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng Mexico, 96% citation trong AI Overview \u0111\u1ebfn t\u1eeb ngu\u1ed3n ti\u1ebfng T\u00e2y Ban Nha.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ngu\u1ed3n \u0111\u1ecba ph\u01b0\u01a1ng b\u1ecb lo\u1ea1i \u1edf b\u01b0\u1edbc m\u1ed9t th\u00ec logic \u01b0u ti\u00ean ng\u00f4n ng\u1eef \u1edf b\u01b0\u1edbc hai kh\u00f4ng bao gi\u1edd c\u00f3 c\u01a1 h\u1ed9i ho\u1ea1t \u0111\u1ed9ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ph\u00e2n b\u1ed1 ngu\u1ed3n l\u1ef1c tr\u00ean c\u00e1c engine<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Ngu\u1ed3n l\u1ef1c<\/th><th><strong>Google AI Overview<\/strong><\/th><th><strong>ChatGPT<\/strong><\/th><\/tr><\/thead><tbody><tr><td>C\u01a1 ch\u1ebf ng\u00f4n ng\u1eef<\/td><td>\u01afu ti\u00ean ngu\u1ed3n c\u00f9ng ng\u00f4n ng\u1eef truy v\u1ea5n<\/td><td>D\u1ecbch truy v\u1ea5n sang ti\u1ebfng Anh \u1edf b\u01b0\u1edbc truy xu\u1ea5t<\/td><\/tr><tr><td>N\u1ed9i dung ti\u1ebfng Vi\u1ec7t ch\u1ea5t l\u01b0\u1ee3ng<\/td><td>\u0110\u00f2n b\u1ea9y ch\u00ednh<\/td><td>C\u1ea7n nh\u01b0ng ch\u01b0a \u0111\u1ee7<\/td><\/tr><tr><td>Hi\u1ec7n di\u1ec7n tr\u00ean ngu\u1ed3n ti\u1ebfng Anh<\/td><td>\u00cdt quan tr\u1ecdng<\/td><td>\u0110i\u1ec1u ki\u1ec7n \u0111\u1ec3 v\u00e0o nh\u00f3m xem x\u00e9t<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ch\u1ee7 y\u1ebfu t\u00ecm qua Google, n\u1ed9i dung ti\u1ebfng Vi\u1ec7t c\u00f3 c\u1ea5u tr\u00fac t\u1ed1t l\u00e0 \u0111\u1ee7 v\u00e0 l\u00e0 l\u1ee3i th\u1ebf. N\u1ebfu h\u1ecd d\u00f9ng ChatGPT nhi\u1ec1u, b\u1ea1n c\u1ea7n th\u00eam s\u1ef1 hi\u1ec7n di\u1ec7n tr\u00ean c\u00e1c ngu\u1ed3n ti\u1ebfng Anh m\u00e0 m\u1ed9t fan-out query c\u00f3 th\u1ec3 t\u00ecm t\u1edbi: LinkedIn, Clutch, G2, \u1ea5n ph\u1ea9m ng\u00e0nh qu\u1ed1c t\u1ebf. K\u1ec3 c\u1ea3 khi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u1ecdc ti\u1ebfng Anh.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"what-is-different-in-a-thin-web-market-like-vietnam-and-how-can-brands-get-cited-in-ai\" class=\"wp-block-heading\">\u0110\u1eb7c th\u00f9 c\u1ee7a th\u1ecb tr\u01b0\u1eddng web m\u1ecfng nh\u01b0 Vi\u1ec7t Nam, v\u00e0 th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i l\u00e0m g\u00ec \u0111\u1ec3 \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn tr\u00ean AI<\/h2>\n\n\n\n<h3 id=\"this-is-the-part-no-competitor-in-vietnam-is-discussing-and-it-changes-how-a-widely-quoted-rule-applies-in-this-market\" class=\"wp-block-heading\"><strong>\u0110\u00e2y l\u00e0 ph\u1ea7n ch\u01b0a th\u1ea5y \u0111\u1ed1i th\u1ee7 n\u00e0o t\u1ea1i Vi\u1ec7t Nam n\u00f3i t\u1edbi, v\u00e0 n\u00f3 thay \u0111\u1ed5i c\u00e1ch \u00e1p d\u1ee5ng m\u1ed9t quy t\u1eafc m\u00e0 ai c\u0169ng tr\u00edch.<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Quy t\u1eafc \u0111\u00f3 l\u00e0: AI \u0111\u1ecdc ngu\u1ed3n b\u00ean th\u1ee9 ba nhi\u1ec1u h\u01a1n website c\u1ee7a ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u. Nghi\u00ean c\u1ee9u tr\u00ean 167.551 citation c\u00f3 URL, thu\u1ed9c 128 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 12 th\u1ecb tr\u01b0\u1eddng, cho con s\u1ed1 c\u1ee5 th\u1ec3 l\u00e0 85.7% so v\u1edbi 14.3%. <a href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/new-front-door-to-the-internet-winning-in-the-age-of-ai-search\" data-type=\"link\" data-id=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/new-front-door-to-the-internet-winning-in-the-age-of-ai-search\" target=\"_blank\" rel=\"noopener\">Nghi\u00ean c\u1ee9u c\u1ee7a McKinsey<\/a> ghi nh\u1eadn t\u1ef7 l\u1ec7 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng,<a href=\"https:\/\/www.bain.com\/insights\/your-next-customer-will-find-you-using-ai-now-what\/\" data-type=\"link\" data-id=\"https:\/\/www.bain.com\/insights\/your-next-customer-will-find-you-using-ai-now-what\/\" target=\"_blank\" rel=\"noopener\"> Bain m\u00f4 t\u1ea3 c\u00f9ng hi\u1ec7n t\u01b0\u1ee3ng<\/a> theo c\u00e1ch kh\u00e1c: LLM t\u00ecm \u0111\u1ebfn review, earned media v\u00e0 trang so s\u00e1nh \u0111\u1ec3 m\u00f4 t\u1ea3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u01b0ng con s\u1ed1 \u0111\u00f3 l\u00e0 trung b\u00ecnh to\u00e0n b\u1ed9 m\u1eabu, v\u00e0 m\u1eabu \u0111\u00f3 kh\u00f4ng c\u00f3 th\u1ecb tr\u01b0\u1eddng n\u00e0o gi\u1ed1ng Vi\u1ec7t Nam.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nghi\u00ean c\u1ee9u ph\u00e2n t\u00edch t\u1ef7 l\u1ec7 ngu\u1ed3n theo h\u1ec7 ng\u00f4n ng\u1eef v\u00e0 ghi nh\u1eadn m\u1ed9t m\u1eabu h\u00ecnh r\u00f5: c\u00e1c ng\u00f4n ng\u1eef c\u00f3 web b\u1ea3n \u0111\u1ecba m\u1ecfng cho t\u1ef7 l\u1ec7 tr\u00edch d\u1eabn t\u1eeb website c\u1ee7a ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u <strong>cao h\u01a1n<\/strong> so v\u1edbi ng\u00f4n ng\u1eef c\u00f3 web d\u00e0y.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u1ee5 th\u1ec3, nh\u00f3m ng\u00f4n ng\u1eef Uralic (ti\u1ebfng Estonia, ti\u1ebfng Ph\u1ea7n Lan) \u1edf m\u1ee9c 15.5% v\u00e0 nh\u00f3m Baltic (ti\u1ebfng Litva, ti\u1ebfng Latvia) \u1edf m\u1ee9c 15.0%, so v\u1edbi nh\u00f3m Slavic (ti\u1ebfng Ba Lan, S\u00e9c, Slovak) ch\u1ec9 12.5%. Nh\u00f3m Uralic v\u00e0 Baltic c\u0169ng d\u1ef1a v\u00e0o Wikipedia nhi\u1ec1u h\u01a1n (5.0% v\u00e0 4.3% so v\u1edbi 4.0%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gi\u1ea3i th\u00edch c\u1ee7a nghi\u00ean c\u1ee9u: khi web b\u1ea3n \u0111\u1ecba m\u1ecfng, AI c\u00f3 \u00edt ngu\u1ed3n b\u00ean th\u1ee9 ba \u0111\u1ec3 \u0111\u1ecdc n\u00ean ph\u1ea3i quay v\u1ec1 website c\u1ee7a ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 Wikipedia.<\/p>\n\n\n\n<h3 id=\"what-this-suggests-for-vietnamese-brands-who-want-to-get-cited-in-ai\" class=\"wp-block-heading\"><strong>Suy ra g\u00ec cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n \u0111\u01b0\u1ee3c nh\u1eafc t\u1edbi tr\u00ean AI Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ti\u1ebfng Vi\u1ec7t thu\u1ed9c nh\u00f3m ng\u00f4n ng\u1eef c\u00f3 web chuy\u00ean ng\u00e0nh m\u1ecfng, \u0111\u1eb7c bi\u1ec7t \u1edf c\u00e1c l\u0129nh v\u1ef1c B2B v\u00e0 k\u1ef9 thu\u1eadt. N\u1ebfu m\u1eabu h\u00ecnh tr\u00ean \u0111\u00fang v\u1edbi ti\u1ebfng Vi\u1ec7t, h\u1ec7 qu\u1ea3 l\u00e0:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Website c\u1ee7a b\u1ea1n c\u00f3 tr\u1ecdng s\u1ed1 cao h\u01a1n \u1edf Vi\u1ec7t Nam so v\u1edbi th\u1ecb tr\u01b0\u1eddng ph\u01b0\u01a1ng T\u00e2y.<\/strong> Doanh nghi\u1ec7p Vi\u1ec7t c\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e2u tr\u1ea3 l\u1eddi AI v\u1ec1 m\u00ecnh nhi\u1ec1u h\u01a1n so v\u1edbi m\u1ed9t doanh nghi\u1ec7p c\u00f9ng quy m\u00f4 t\u1ea1i M\u1ef9, \u0111\u01a1n gi\u1ea3n v\u00ec c\u00f3 \u00edt ngu\u1ed3n c\u1ea1nh tranh \u0111\u1ec3 AI \u0111\u1ecdc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Wikipedia v\u00e0 c\u00e1c ngu\u1ed3n tham chi\u1ebfu c\u00f3 tr\u1ecdng s\u1ed1 cao h\u01a1n.<\/strong> \u1ede th\u1ecb tr\u01b0\u1eddng thi\u1ebfu ngu\u1ed3n chuy\u00ean ng\u00e0nh, c\u00e1c ngu\u1ed3n tham chi\u1ebfu ph\u1ed5 qu\u00e1t l\u1ea5p v\u00e0o ch\u1ed7 tr\u1ed1ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u1eeda s\u1ed5 c\u01a1 h\u1ed9i c\u00f3 th\u1eddi h\u1ea1n.<\/strong> Khi web ti\u1ebfng Vi\u1ec7t trong ng\u00e0nh c\u1ee7a b\u1ea1n d\u00e0y l\u00ean, t\u1ef7 l\u1ec7 n\u00e0y s\u1ebd d\u1ecbch v\u1ec1 m\u1ee9c c\u1ee7a c\u00e1c th\u1ecb tr\u01b0\u1eddng tr\u01b0\u1edfng th\u00e0nh, v\u00e0 l\u1ee3i th\u1ebf t\u1ef1 t\u00e1c \u0111\u1ed9ng s\u1ebd gi\u1ea3m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u1ed9t l\u01b0u \u00fd v\u1ec1 m\u1ee9c \u0111\u1ed9 ch\u1eafc ch\u1eafn c\u1ee7a suy lu\u1eadn n\u00e0y<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00e2y l\u00e0 suy lu\u1eadn t\u1eeb d\u1eef li\u1ec7u c\u00e1c ng\u00f4n ng\u1eef c\u00f3 \u0111\u1eb7c \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed3ng, kh\u00f4ng ph\u1ea3i s\u1ed1 \u0111o tr\u1ef1c ti\u1ebfp tr\u00ean ti\u1ebfng Vi\u1ec7t. B\u1ed9 d\u1eef li\u1ec7u g\u1ed1c bao ph\u1ee7 12 th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c2u, kh\u00f4ng c\u00f3 Vi\u1ec7t Nam. N\u00ean coi \u0111\u00e2y l\u00e0 gi\u1ea3 thuy\u1ebft c\u00f3 c\u01a1 s\u1edf c\u1ea7n ki\u1ec3m ch\u1ee9ng b\u1eb1ng ch\u00ednh d\u1eef li\u1ec7u ng\u00e0nh c\u1ee7a b\u1ea1n, ch\u1ee9 kh\u00f4ng ph\u1ea3i k\u1ebft lu\u1eadn \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c l\u1eadp.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1ch ki\u1ec3m ch\u1ee9ng n\u1eb1m \u1edf ph\u1ea7n cu\u1ed1i b\u00e0i.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"four-source-types-and-the-map-to-increase-ai-citations-in-vietnam\" class=\"wp-block-heading\">B\u1ed1n lo\u1ea1i ngu\u1ed3n c\u1ea7n c\u00f3 m\u1eb7t, v\u00e0 l\u1ed9 tr\u00ecnh cho Vi\u1ec7t Nam gia t\u0103ng t\u1ec9 l\u1ec7 tr\u00edch d\u1eabn tr\u00ean AI<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ngu\u1ed3n d\u1eabn \u0111\u1ea7u mang t\u00ednh th\u1ecb tr\u01b0\u1eddng, kh\u00f4ng ph\u1ed5 qu\u00e1t. \u0110\u00e2y l\u00e0 \u0111i\u1ec1u d\u1eef li\u1ec7u cho th\u1ea5y r\u00f5 nh\u1ea5t v\u00e0 c\u0169ng l\u00e0 \u0111i\u1ec1u d\u1ec5 gi\u1ea3 \u0111\u1ecbnh sai nh\u1ea5t.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trong b\u1ed9 d\u1eef li\u1ec7u 12 ng\u00f4n ng\u1eef, Wikipedia l\u00e0 domain \u0111\u01b0\u1ee3c tr\u00edch nhi\u1ec1u nh\u1ea5t \u1edf 11 ng\u00f4n ng\u1eef, v\u1edbi t\u1ef7 l\u1ec7 t\u1eeb 3.71% \u0111\u1ebfn 5.70%. Nh\u01b0ng ngo\u1ea1i l\u1ec7 m\u1edbi l\u00e0 ph\u1ea7n \u0111\u00e1ng h\u1ecdc: \u1edf ti\u1ebfng Litva, nh\u1eadt b\u00e1o kinh doanh qu\u1ed1c gia vz.lt v\u01b0\u1ee3t Wikipedia v\u1edbi 4.38%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00e0 t\u1ea1i Ba Lan, m\u1eabu h\u00ecnh c\u00f2n kh\u00e1c h\u01a1n. Domain \u0111\u01b0\u1ee3c tr\u00edch nhi\u1ec1u nh\u1ea5t cho 46 th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c gia l\u00e0 YouTube. S\u00e2u h\u01a1n, b\u1ed1n portal tuy\u1ec3n d\u1ee5ng c\u1ed9ng l\u1ea1i cung c\u1ea5p 637 citation, so v\u1edbi 297 c\u1ee7a Wikipedia ti\u1ebfng Ba Lan, t\u1ee9c nhi\u1ec1u h\u01a1n kho\u1ea3ng 2.1 l\u1ea7n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ngh\u0129a l\u00e0 \u1edf m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u00f3 h\u1ec7 sinh th\u00e1i review nh\u00e0 tuy\u1ec3n d\u1ee5ng m\u1ea1nh, AI \u0111\u1ecdc c\u00e1c trang tuy\u1ec3n d\u1ee5ng \u0111\u1ec3 m\u00f4 t\u1ea3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. V\u1ecb tr\u00ed c\u1ee7a b\u1ea1n tr\u00ean m\u1ed9t portal tuy\u1ec3n d\u1ee5ng l\u00e0 m\u1ed9t ph\u1ea7n nh\u1eefng g\u00ec AI n\u00f3i v\u1ec1 b\u1ea1n.<\/p>\n\n\n\n<h3 id=\"four-source-types-to-audit-to-answer-the-question-how-to-get-cited-in-ai\" class=\"wp-block-heading\"><strong>B\u1ed1n lo\u1ea1i ngu\u1ed3n c\u1ea7n r\u00e0 so\u00e1t<\/strong> <strong>\u0111\u1ec3 tr\u1ea3 l\u1eddi cho c\u00e2u h\u1ecfi l\u00e0m sao \u0111\u1ec3 \u0111\u01b0\u1ee3c AI tr\u00edch d\u1eabn<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Ngu\u1ed3n tham chi\u1ebfu ph\u1ed5 qu\u00e1t.<\/strong> Wikipedia l\u00e0 ngu\u1ed3n d\u1eabn \u0111\u1ea7u \u1edf g\u1ea7n nh\u01b0 m\u1ecdi ng\u00f4n ng\u1eef. Kh\u00f4ng c\u00f3 ho\u1eb7c c\u00f3 m\u1ed9t trang Wikipedia y\u1ebfu l\u00e0 \u0111i\u1ec3m y\u1ebfu \u1edf t\u1ea5t c\u1ea3 c\u00e1c ng\u00f4n ng\u1eef c\u00f9ng l\u00fac. V\u1edbi th\u01b0\u01a1ng hi\u1ec7u ch\u01b0a \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n c\u00f3 trang Wikipedia, c\u00e1c ngu\u1ed3n tham chi\u1ebfu kh\u00e1c trong ng\u00e0nh \u0111\u00f3ng vai tr\u00f2 t\u01b0\u01a1ng t\u1ef1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. \u1ea4n ph\u1ea9m ng\u00e0nh v\u00e0 b\u00e1o kinh doanh.<\/strong> Tr\u01b0\u1eddng h\u1ee3p vz.lt t\u1ea1i Litva cho th\u1ea5y \u1edf c\u00e1c th\u1ecb tr\u01b0\u1eddng ng\u00f4n ng\u1eef nh\u1ecf h\u01a1n, b\u00e1o kinh doanh qu\u1ed1c gia l\u1ea5p v\u00e0o ch\u1ed7 m\u00e0 b\u00e1ch khoa to\u00e0n th\u01b0 kh\u00f4ng ph\u1ee7. T\u1ea1i Vi\u1ec7t Nam, \u0111\u00e2y l\u00e0 nh\u00f3m VnEconomy, CafeF, Doanh Nh\u00e2n S\u00e0i G\u00f2n v\u00e0 c\u00e1c \u1ea5n ph\u1ea9m chuy\u00ean ng\u00e0nh.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. N\u1ec1n t\u1ea3ng v\u00e0 directory \u0111\u1eb7c th\u00f9 th\u1ecb tr\u01b0\u1eddng.<\/strong> Tr\u01b0\u1eddng h\u1ee3p Ba Lan cho th\u1ea5y nh\u00f3m n\u00e0y c\u00f3 th\u1ec3 v\u01b0\u1ee3t c\u1ea3 Wikipedia. T\u1ea1i Vi\u1ec7t Nam, nh\u00f3m n\u00e0y c\u00f3 th\u1ec3 l\u00e0 c\u00e1c trang so s\u00e1nh, directory B2B, ho\u1eb7c n\u1ec1n t\u1ea3ng review t\u00f9y theo ng\u00e0nh. \u0110i\u1ec3m quan tr\u1ecdng: <strong>b\u1ea1n ph\u1ea3i t\u1ef1 \u0111o m\u1edbi bi\u1ebft, kh\u00f4ng th\u1ec3 gi\u1ea3 \u0111\u1ecbnh.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. N\u1ed9i dung do ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u xu\u1ea5t b\u1ea3n.<\/strong> Chi\u1ebfm kho\u1ea3ng 14% \u1edf m\u1ee9c trung b\u00ecnh, nh\u01b0ng c\u00f3 kh\u1ea3 n\u0103ng cao h\u01a1n \u1edf th\u1ecb tr\u01b0\u1eddng web m\u1ecfng nh\u01b0 Vi\u1ec7t Nam. Kh\u00f4ng ph\u1ea3i l\u00e0 ph\u1ea7n l\u1edbn nh\u1ea5t, nh\u01b0ng l\u00e0 ph\u1ea7n b\u1ea1n ki\u1ec3m so\u00e1t ho\u00e0n to\u00e0n v\u00e0 l\u00e0m \u0111\u01b0\u1ee3c nhanh nh\u1ea5t.<\/p>\n\n\n\n<h3 id=\"the-most-common-mistake-that-reduces-your-ai-citations\" class=\"wp-block-heading\"><strong>Sai l\u1ea7m ph\u1ed5 bi\u1ebfn nh\u1ea5t<\/strong> <strong>khi\u1ebfn tr\u00edch d\u1eabn tr\u00ean AI s\u1ee5t gi\u1ea3m<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng ngu\u1ed3n d\u1eabn \u0111\u1ea7u trong ng\u00e0nh c\u1ee7a b\u1ea1n t\u1ea1i Vi\u1ec7t Nam gi\u1ed1ng v\u1edbi ngu\u1ed3n d\u1eabn \u0111\u1ea7u \u1edf th\u1ecb tr\u01b0\u1eddng M\u1ef9, ho\u1eb7c gi\u1ed1ng v\u1edbi nh\u1eefng g\u00ec b\u1ea1n ngh\u0129 l\u00e0 uy t\u00edn. D\u1eef li\u1ec7u Ba Lan cho th\u1ea5y ngu\u1ed3n d\u1eabn \u0111\u1ea7u c\u00f3 th\u1ec3 l\u00e0 th\u1ee9 ho\u00e0n to\u00e0n n\u1eb1m ngo\u00e0i d\u1ef1 \u0111o\u00e1n c\u1ee7a m\u1ed9t k\u1ebf ho\u1ea1ch PR th\u00f4ng th\u01b0\u1eddng.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"4-steps-to-increase-ai-citations\" class=\"wp-block-heading\">4 B\u01b0\u1edbc \u0111\u1ec3 T\u0103ng Tr\u00edch D\u1eabn Tr\u00ean AI<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Th\u1ee9 t\u1ef1 n\u00e0y ng\u01b0\u1ee3c v\u1edbi th\u1ee9 t\u1ef1 m\u00e0 ph\u1ea7n l\u1edbn doanh nghi\u1ec7p \u0111ang l\u00e0m.<\/strong><\/p>\n\n\n\n<h3 id=\"step-1-measure-ai-citation-possibilities-before-you-write\" class=\"wp-block-heading\">B\u01b0\u1edbc 1: \u0110o l\u01b0\u1eddng kh\u1ea3 n\u0103ng hi\u1ec7n di\u1ec7n tr\u00ean AI tr\u01b0\u1edbc khi vi\u1ebft<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tr\u01b0\u1edbc khi s\u1ea3n xu\u1ea5t th\u00eam b\u1ea5t k\u1ef3 n\u1ed9i dung n\u00e0o, x\u00e1c \u0111\u1ecbnh AI \u0111ang \u0111\u1ecdc ngu\u1ed3n n\u00e0o \u0111\u1ec3 tr\u1ea3 l\u1eddi v\u1ec1 ng\u00e0nh c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1ch l\u00e0m: vi\u1ebft 15-25 prompt ng\u00e0nh b\u1eb1ng ti\u1ebfng Vi\u1ec7t, \u0111\u00fang nh\u01b0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n s\u1ebd h\u1ecfi. Ch\u1ea1y m\u1ed7i prompt 3-5 l\u01b0\u1ee3t tr\u00ean ChatGPT v\u00e0 Google (nhi\u1ec1u l\u01b0\u1ee3t l\u00e0 b\u1eaft bu\u1ed9c v\u00ec output AI mang t\u00ednh x\u00e1c su\u1ea5t). V\u1edbi m\u1ed7i l\u01b0\u1ee3t, ghi l\u1ea1i hai th\u1ee9: th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c nh\u1eafc, v\u00e0 ngu\u1ed3n n\u00e0o \u0111\u01b0\u1ee3c d\u1eabn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sau m\u1ed9t v\u00f2ng, b\u1ea1n c\u00f3 b\u1ea3n \u0111\u1ed3 ngu\u1ed3n c\u1ee7a ng\u00e0nh m\u00ecnh. \u0110\u00f3 l\u00e0 d\u1eef li\u1ec7u quy\u1ebft \u0111\u1ecbnh m\u1ecdi b\u01b0\u1edbc sau.<\/p>\n\n\n\n<h3 id=\"step-2-make-sure-you-are-machine-readable-to-get-cited-in-ai\" class=\"wp-block-heading\">B\u01b0\u1edbc 2: \u0110\u1ea3m b\u1ea3o c\u00e1c engine AI c\u00f3 th\u1ec3 \u0111\u1ecdc \u0111\u01b0\u1ee3c n\u1ed9i dung c\u1ee7a b\u1ea1n<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu website c\u1ee7a b\u1ea1n kh\u00f4ng server-side render, kh\u00f4ng c\u00f3 schema, ho\u1eb7c c\u00f2n th\u1ebb noindex, m\u1ecdi n\u1ed7 l\u1ef1c n\u1ed9i dung ph\u00eda sau kh\u00f4ng \u0111\u1ebfn \u0111\u01b0\u1ee3c n\u01a1i c\u1ea7n \u0111\u1ebfn. \u0110\u00e2y l\u00e0 \u0111i\u1ec1u ki\u1ec7n c\u1ea7n, l\u00e0m m\u1ed9t l\u1ea7n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chi ti\u1ebft \u1edf <a href=\"https:\/\/brandgineer.co\/vi\/schema-markup-cho-aeo\/\">Schema Markup cho AEO<\/a> v\u00e0 ph\u1ea7n \u0111i\u1ec1u ki\u1ec7n n\u1ec1n t\u1ea3ng trong <a href=\"https:\/\/brandgineer.co\/vi\/how-to-choose-hire-aeo-service\/\">C\u00e1ch ch\u1ecdn v\u00e0 thu\u00ea d\u1ecbch v\u1ee5 AEO.<\/a>.<\/p>\n\n\n\n<h3 id=\"step-3-vietnamese-content-that-fully-answers-each-sub-question\" class=\"wp-block-heading\">B\u01b0\u1edbc 3: N\u1ed9i dung ti\u1ebfng Vi\u1ec7t tr\u1ea3 l\u1eddi tr\u1ecdn v\u1eb9n t\u1eebng c\u00e2u h\u1ecfi con<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00ec ng\u00f4n ng\u1eef truy v\u1ea5n nghi\u00eang v\u1ec1 ph\u00eda b\u1ea1n, n\u1ed9i dung ti\u1ebfng Vi\u1ec7t ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 \u0111\u00f2n b\u1ea9y c\u00f3 t\u1ef7 su\u1ea5t cao nh\u1ea5t trong ba vi\u1ec7c b\u1ea1n t\u1ef1 l\u00e0m \u0111\u01b0\u1ee3c. M\u1ed7i section tr\u1ea3 l\u1eddi tr\u1ecdn v\u1eb9n m\u1ed9t c\u00e2u h\u1ecfi con trong 40-60 t\u1eeb \u0111\u1ea7u.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chi ti\u1ebft \u1edf <a href=\"https:\/\/brandgineer.co\/vi\/chien-luoc-content-tang-ai-visibility-90-ngay\/\">Chi\u1ebfn l\u01b0\u1ee3c content 90 ng\u00e0y<\/a> v\u00e0 <a href=\"https:\/\/brandgineer.co\/vi\/google-ai-overview-la-gi\/\">Google AI Overview<\/a>.<\/p>\n\n\n\n<h3 id=\"step-4-get-present-on-head-of-distribution-sources\" class=\"wp-block-heading\">B\u01b0\u1edbc 4: C\u00f3 m\u1eb7t tr\u00ean c\u00e1c ngu\u1ed3n thu\u1ed9c nh\u00f3m \u0111\u1ea7u<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">D\u1ef1a tr\u00ean b\u1ea3n \u0111\u1ed3 ngu\u1ed3n t\u1eeb b\u01b0\u1edbc 1, ch\u1ecdn ba \u0111\u1ebfn n\u0103m ngu\u1ed3n thu\u1ed9c ph\u1ea7n \u0111\u1ea7u ph\u00e2n b\u1ed1 v\u00e0 t\u1eadp trung v\u00e0o \u0111\u00f3. Kh\u00f4ng r\u1ea3i \u0111\u1ec1u.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00e2y l\u00e0 ph\u1ea7n ch\u1eadm nh\u1ea5t (3-6 th\u00e1ng) v\u00e0 c\u0169ng l\u00e0 ph\u1ea7n chi\u1ebfm 86% nh\u1eefng g\u00ec AI \u0111\u1ecdc.<\/p>\n\n\n\n<h3 id=\"step-5-if-targeting-chatgpt-citations-add-english-language-signals\" class=\"wp-block-heading\">B\u01b0\u1edbc 5: N\u1ebfu nh\u1eafm ChatGPT, b\u1ed5 sung t\u00edn hi\u1ec7u ti\u1ebfng Anh<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Theo c\u01a1 ch\u1ebf fan-out \u0111\u00e3 n\u00eau \u1edf ph\u1ea7n tr\u00ean, n\u1ed9i dung ti\u1ebfng Vi\u1ec7t m\u1ed9t m\u00ecnh kh\u00f4ng \u0111\u1ee7 \u0111\u1ec3 v\u00e0o t\u1eadp \u1ee9ng vi\u00ean c\u1ee7a ChatGPT. Ch\u1ecdn hai \u0111\u1ebfn ba ngu\u1ed3n ti\u1ebfng Anh c\u00f3 th\u1ea9m quy\u1ec1n trong ng\u00e0nh v\u00e0 x\u00e2y d\u1ef1ng hi\u1ec7n di\u1ec7n \u1edf \u0111\u00f3, k\u1ec3 c\u1ea3 khi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u1ecdc ti\u1ebfng Anh.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u1edbi Google AI Overview th\u00ec b\u1ecf qua b\u01b0\u1edbc n\u00e0y, v\u00ec n\u1ed9i dung ti\u1ebfng Vi\u1ec7t \u0111\u00e3 l\u00e0 \u0111\u00f2n b\u1ea9y \u0111\u00fang.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"faq\" class=\"wp-block-heading\">C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<ol class=\"rank-math-list\">\n<li id=\"faq-question-1789743717864\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t \u0111\u01b0\u1ee3c ChatGPT v\u00e0 Gemini tr\u00edch d\u1eabn khi h\u1ecfi v\u1ec1 ng\u00e0nh?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Ba vi\u1ec7c theo th\u1ee9 t\u1ef1: \u0111\u1ea3m b\u1ea3o n\u1ed9i dung m\u00e1y \u0111\u1ecdc \u0111\u01b0\u1ee3c, xu\u1ea5t b\u1ea3n n\u1ed9i dung ti\u1ebfng Vi\u1ec7t tr\u1ea3 l\u1eddi tr\u1ecdn v\u1eb9n t\u1eebng c\u00e2u h\u1ecfi con, v\u00e0 x\u00e2y d\u1ef1ng hi\u1ec7n di\u1ec7n tr\u00ean ngu\u1ed3n b\u00ean th\u1ee9 ba. Vi\u1ec7c th\u1ee9 ba quan tr\u1ecdng nh\u1ea5t v\u00ec 85.7% citation v\u1ec1 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u tr\u1ecf v\u1ec1 ngu\u1ed3n b\u00ean th\u1ee9 ba, ch\u1ec9 14.3% v\u1ec1 website c\u1ee7a ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n<\/div>\n<\/li>\n<li id=\"faq-question-1789743736522\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Ng\u00f4n ng\u1eef truy v\u1ea5n \u1ea3nh h\u01b0\u1edfng th\u1ebf n\u00e0o \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u n\u00e0o \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>R\u1ea5t l\u1edbn v\u00e0 c\u00f3 l\u1ee3i cho th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecba ph\u01b0\u01a1ng. Nghi\u00ean c\u1ee9u tr\u00ean 35.640 ph\u1ea3n h\u1ed3i cho th\u1ea5y chuy\u1ec3n t\u1eeb truy v\u1ea5n ti\u1ebfng Anh sang ng\u00f4n ng\u1eef b\u1ea3n \u0111\u1ecba l\u00e0m t\u0103ng recommendation share th\u00eam 0.80 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecba ph\u01b0\u01a1ng, so v\u1edbi 0.15 v\u1edbi t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia.<\/p>\n\n<\/div>\n<\/li>\n<li id=\"faq-question-1789743750698\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>T\u1ea1i sao th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t hay v\u1eafng m\u1eb7t trong c\u00e2u tr\u1ea3 l\u1eddi ChatGPT?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Nguy\u00ean nh\u00e2n kh\u00e1c nhau theo engine. V\u1edbi ChatGPT, 43% truy v\u1ea5n n\u1ec1n ch\u1ea1y b\u1eb1ng ti\u1ebfng Anh d\u00f9 prompt g\u1ed1c l\u00e0 ng\u00f4n ng\u1eef kh\u00e1c, n\u00ean ngu\u1ed3n \u0111\u1ecba ph\u01b0\u01a1ng c\u00f3 th\u1ec3 b\u1ecb lo\u1ea1i \u1edf b\u01b0\u1edbc truy xu\u1ea5t. V\u1edbi Google AI Overview, v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng l\u00e0 thi\u1ebfu c\u1ea5u tr\u00fac tr\u1ea3 l\u1eddi theo c\u00e2u h\u1ecfi con ch\u1ee9 kh\u00f4ng ph\u1ea3i ng\u00f4n ng\u1eef.<\/p>\n\n<\/div>\n<\/li>\n<li id=\"faq-question-1789743761613\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>AI \u0111\u1ecdc ngu\u1ed3n n\u00e0o \u0111\u1ec3 tr\u1ea3 l\u1eddi v\u1ec1 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u00a085.7% t\u1eeb ngu\u1ed3n b\u00ean th\u1ee9 ba, 14.3% t\u1eeb website c\u1ee7a ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u. Ngu\u1ed3n t\u1eadp trung cao, 80% citation \u0111\u1ebfn t\u1eeb kho\u1ea3ng 18% domain. Wikipedia d\u1eabn \u0111\u1ea7u \u1edf 11 tr\u00ean 12 ng\u00f4n ng\u1eef kh\u1ea3o s\u00e1t, nh\u01b0ng ngu\u1ed3n d\u1eabn \u0111\u1ea7u thay \u0111\u1ed5i theo th\u1ecb tr\u01b0\u1eddng: t\u1ea1i Ba Lan c\u00e1c portal tuy\u1ec3n d\u1ee5ng \u0111\u01b0\u1ee3c tr\u00edch nhi\u1ec1u h\u01a1n Wikipedia ti\u1ebfng Ba Lan kho\u1ea3ng 2 l\u1ea7n.<\/p>\n\n<\/div>\n<\/li>\n<li id=\"faq-question-1789743776301\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Theo d\u00f5i AI visibility ch\u1ec9 b\u1eb1ng ti\u1ebfng Anh c\u00f3 \u0111\u1ee7 kh\u00f4ng?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Kh\u00f4ng, v\u00e0 c\u00f3 th\u1ec3 g\u00e2y hi\u1ec3u sai nghi\u00eam tr\u1ecdng. Nghi\u00ean c\u1ee9u ghi nh\u1eadn 45% th\u01b0\u01a1ng hi\u1ec7u c\u00f3 ch\u00eanh l\u1ec7ch sentiment gi\u1eefa ng\u00f4n ng\u1eef nh\u00e0 v\u00e0 ti\u1ebfng Anh tr\u00ean 0.15. Doanh nghi\u1ec7p ch\u1ec9 \u0111o b\u1eb1ng ti\u1ebfng Anh s\u1ebd \u0111\u00e1nh gi\u00e1 th\u1ea5p visibility \u1edf ch\u00ednh th\u1ecb tr\u01b0\u1eddng nh\u00e0.<\/p>\n\n<\/div>\n<\/li>\n<li id=\"faq-question-1789743791264\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>N\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u n\u1ebfu th\u01b0\u01a1ng hi\u1ec7u ch\u01b0a t\u1eebng xu\u1ea5t hi\u1ec7n trong c\u00e2u tr\u1ea3 l\u1eddi AI?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>B\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c \u0111o xem AI \u0111ang \u0111\u1ecdc ngu\u1ed3n n\u00e0o v\u1ec1 ng\u00e0nh c\u1ee7a b\u1ea1n, kh\u00f4ng ph\u1ea3i b\u1eb1ng vi\u1ec7c vi\u1ebft th\u00eam n\u1ed9i dung. Ch\u1ea1y 15-25 prompt ng\u00e0nh b\u1eb1ng ti\u1ebfng Vi\u1ec7t, m\u1ed7i prompt 3-5 l\u01b0\u1ee3t, ghi l\u1ea1i ngu\u1ed3n \u0111\u01b0\u1ee3c tr\u00edch. Danh s\u00e1ch \u0111\u00f3 th\u01b0\u1eddng kh\u00e1c v\u1edbi gi\u1ea3 \u0111\u1ecbnh ban \u0111\u1ea7u.<\/p>\n\n<\/div>\n<\/li>\n<\/ol>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>To be able to get cited in AI answers like ChatGPT or Gemini, Vietnamese brands need to follow Three gates to getting cited in AI. This article answers the next and more specific question: what changes when the query is asked in Vietnamese, and a guide on how to get cited in AI. The short [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1082,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-1031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aeo-geo-how-to"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/posts\/1031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/comments?post=1031"}],"version-history":[{"count":6,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/posts\/1031\/revisions"}],"predecessor-version":[{"id":1037,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/posts\/1031\/revisions\/1037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/media\/1082"}],"wp:attachment":[{"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/media?parent=1031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/categories?post=1031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandgineer.co\/vi\/wp-json\/wp\/v2\/tags?post=1031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}